Bumble BFF vs Heylo
Bumble BFF and Heylo are both friendship apps that help you meet people in real life, but they take different approaches. Here’s how they stack up across pricing, format, cities, and more.
Side-by-side comparison · Updated 2026
At a glance
Pricing
Both Bumble BFF and Heylo fall in the Free price range. Bumble BFF: Completely free — no paywalls, no premium tier. Heylo: Free to use; Heylo takes a small percentage when groups collect payments.
Format & matching
Bumble BFF uses groups of 1:1 and groups, compared to Heylo’s Varies, and Bumble BFF relies on interest-based matching while Heylo uses manual / self-select matching.
How they work
Bumble BFF: Download the standalone BFF app (separate from the Bumble dating app) and create a profile with your interests, a bio, and photo prompts that show your personality. Verify your identity with a selfie. Browse profiles of people nearby and swipe right on anyone you'd want to be friends with. If you both swipe right, you're matched and can start chatting. Beyond 1:1 matches, you can join or create Groups based on shared interests — think book clubs, running groups, or brunch crews. Groups have their own chat, posts, and even video calls to help you plan IRL hangouts.
Heylo: A group leader creates a branded group page on Heylo with their logo, colors, and a custom URL. They post events with all the details — location, time, registration caps, guest policies — and members get notified by push notification and email. Members RSVP, pay if there's a fee, and join event-specific group chats to coordinate. The leader can collect recurring membership dues, require waivers, screen new members before letting them in, and track attendance over time. Members manage everything from the app or web — no separate payment apps, no email threads, no spreadsheets.
What to love
Bumble BFF: Completely free with no paywalls — every feature is accessible without paying. Massive user base from Bumble's brand recognition means more potential matches nearby. Groups and community features go beyond 1:1 matching into real friend circles. Photo verification on every profile reduces catfishing and spam. Interest tags and photo prompts make profiles feel more personal than a generic bio.
Heylo: Replaces GroupMe, Venmo, Google Forms, and email chains with a single platform. Completely free to use with no paywall or usage limits — Heylo only takes a cut of payments. Branded group pages with custom URLs look professional and are easy to share. Built-in payment collection, waivers, and member screening solve real operational headaches. Works on iOS, Android, and web so nobody is left out.
Reality check
Bumble BFF: The swiping mechanic still feels borrowed from dating — some people find it awkward for friendship. Conversations can fizzle fast since there's no built-in reason to actually meet up. The 2025 relaunch is still relatively new, so Groups can feel empty in smaller cities. No structured events or activities — you have to organize meetups yourself.
Heylo: Not a friend-matching app — you need to already know about a group or start your own. Discovery of groups is limited; there's no curated marketplace of communities to browse. The platform's value scales with group size — solo users won't get much from it. Heylo's transaction fee on payments may not work for groups with tight budgets.
Søren's take
On Bumble BFF: Bumble BFF has the biggest advantage any friendship app can have: name recognition. Almost everyone has heard of Bumble, which means the user base is enormous. The 2025 relaunch with Groups is a smart move — pure 1:1 swiping for friends always felt slightly off, and the community layer gives you a reason to keep coming back. The fact that it's entirely free is remarkable. The catch? It still lacks the structured, get-you-out-of-the-house push that apps like Timeleft provide. You'll need to be proactive about turning matches into real-life hangouts.
On Heylo: Heylo isn't a friendship app in the traditional sense — it's the infrastructure that makes community groups actually work. If you're running a running club and juggling Venmo requests, GroupMe threads, and Google Form RSVPs, Heylo consolidates all of that into one clean platform. The fact that it's free (they only take a cut when money changes hands) is a huge deal for volunteer-run groups. The limitation is discovery: Heylo doesn't help you find a group, it helps groups run better. If you're a group leader, this is a no-brainer. If you're looking for friends, you'll need to find the group first — but once you do, Heylo makes the experience seamless.
